Chipotle is giving away free food on Game Day, and fans will want to be ready. During the big game on Sunday, Chipotle will release a one-time Instagram Reel called “The Chipotle Realest 30” at a random moment after halftime and before the third quarter when an AI-generated commercial airs. The Reel will include a text-to-claim code, and the first 100,000 people who text that code to 888222 will score a free Chipotle entrée. No purchase required, but speed is key.

In addition, Chipotle is launching Game Day Nacho Hacks, available digitally only on the Chipotle app and Chipotle.com from Thursday, February 5 through Sunday, February 8. These limited-time nacho creations are designed to be shareable, game-day friendly, and made with Chipotle’s real ingredients—making this one of the best free food and Game Day deals to watch this weekend.